Speaker | A1 Organics
Eaton, CO | ClintonSander@a1organics.com
Clinton joined A1 Organics in July 2018. He has spent the last 8 years working in the natural foods industry creating marketing initiatives, brand campaigns, and innovative merchandising techniques. He is passionate about sustainability, family, and giving back to your community. Clinton has seen first-hand the importance and value of diverting organic material away from landfills within a commercial retail food environment.
Session Code: E2
Track: Markets, Marketing and Uses
Session Name: STA Meeting and Program Updates, ROI Report
Session Time: Wednesday, January 25, 1:45 – 3:15 PM
Presentation Title: The Seal of Testing Assurance Program – The Pathway to Professional Recognition for Your Company and the Compost Products you Produce or Specify
Presentation Description: Come learn about the Seal of Testing Assurance Program – “The STA”. The STA is a foundational program created to provide Consistency, Clarity, and Confidence to Compost Manufacturers, Specifiers, and Users. It is a growing, NATIONAL multidimensional program. If you are a compost manufacturer, a specifier, a user, or a regulator that has impact on the compost landscape……. you need to be here. Structure, features, benefits, marketing aspects and a LOT of discussion will be a part of this session. Knowledge is power – Miss this…and you will miss out!!
This session will be include program history, recent updates, and the introduction to the Gateway database phase 3 rollout. Marketing and marketing assets will be reviewed, including the new Return on Investment report and the expanded STA marketing plan. There will be plenty of opportunities for Q&A and engagement with the presenters.
• Clinton Sander, A1 Organics
• Ron Alexander, R. Alexander Associates
• Charles Duprey, Naturcycle
• Gowri Sundarum, USCC
• Arya Howkins