Ryan Cerrato

Ryan Cerrato

Ryan Cerrato

Speaker | WeCare Denali, LLC

Aston, PA | ryan.cerrato@denaliwater.com

USCC Member

Mr. Cerrato serves as the Director of Product Marketing for WeCare Denali and has been responsible for the sale of hundreds of thousands of cubic yards of WeCare Compost®.  Mr. Cerrato is extremely active in the compost marketing arena, and is involved with multiple trade organizations, which includes holding a board seat for the NJ State Chapter of the USCC.  Additionally, Mr. Cerrato manages WeCare Compost® enrollment nationwide in the US Composting Counci’s STA Certified Compost Program (STA).

Session Name: Introspective Selling: From High Value Selling Strategies to Analyzing Regulatory Changes

Session Time: Thursday, January 30, 11:00 AM to 12:30 PM

Presentation Title: Compost Use in Green Infrastructure

Presentation Description: An overview of how compost is gaining traction in the marketplace, specifically in green infrastructure applications.  This presentation will cover:

Types of compost
Compost testing, consistency, and the USCC STA Program
Benefits of compost in general
Green infrastructure applications (Stormwater Management, E&S Controls, Green Roofing, Soil Blending)
Application methods
Project highlights

This presentation will be conducted by Ryan J. Cerrato who currently serves as the Director of Product Marketing for WeCare Denali.  Mr. Cerrato has been developing a marketplace compost for over 7 years, and oversees the marketing and sale of over 150,000 cubic yards of compost annually throughout the US.